Householding in Telco

Recently I have been looking at MDM Server fitment into a Telco domain. There is lot of scope in the Telco to make it and it is a very heterogeneous vertical. However, the use cases that you would like to demonstrate in a MDM Product which gives you very customer specific view of the story is probably similar.

What could those use cases be and I am adding a few:-
1. Creating a Party
2. Creating a Product
3. Suspect duplicate processing
4. Creating a contract between Party and a Telco product
5. Householding information
6. Establishing Value proposition of a customer
7. Campaign management

Among all the use cases above and I am sure there are quite a few more, householding information is one of the basic concept on which the customer view can give the biggest advantage to any Telco customer. The householding will give the value proposition also to the customer. However the way we define a household may differ in different industry. So in other ways the way we define a householding would be a set of rules using which we can group people together.

There is a very interesting article on the following site about householding that is very informational.

http://www.information-management.com/news/1010001-1.html?pg=2

Delhi Airport Wow !!

Sitting at the Delhi International airport, I was completely overwhelmed by the size and the standards that the airport had now. It had Terminals for domestic and international flights along with secured wireless connections. The immense size of the airport with most interesting places to shop and eat made my 5 hours wait at the airport almost unnoticeable. From Swaroski to Haldiram and Mc Donalds to Nirula’s , it had the right mix of the east meets the west kind of image. The standards were as good as any world class airports. :-)

But what completely took me by surprise was the big banner that I saw on terminal 3 which said “Smarter transportation for a smarter planet” and the known logo of IBM. The managed network infrastructure solution on terminal 3 was done by IBM in partnership with IBM International Airport. All the things that we have been working upon through IBM’s smarter planet initiative and to see them implemented while we actually reap its benefit (while I write this blog) was great.